Press conference

There can be two reasons for holding a press conference:

  • You are getting many questions from your customers, clients, from public or by reporters and you can answer them all at once rather than answering dozens of phone calls.
  • You are need attract news coverage for something that was not of interest to journalists before (launch new product, explain some new ideas).

In a press conference one or more speakers are making a statement. Place for press conference must be quiet, have some catering (impression of journalists is important), suitable equipment (microphone, WiFi) is essential.